Amir Moin

Amir Moin

Content Strategist

Marketing | Communications | Insights | Content Management | Digital Strategy | Writing | Editing

  • 123
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  • 96K
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123
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3
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4Ps Business & Marketing

10 RULES FOR DIGITAL MARKETERS RULE #4 : Direct Marketing– for better results, use it cautiously!

It might be the most talked-about ad-medium today, but customers hate it. still, marketers love it. 4Ps B&M explains the hope and dope called direct marketing.

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Business & Economy

$197 billion in lawsuits. Serious.

So far, the July 2008 acquisition of Countrywide Financial has brought to Bank of America’s table, $197 billion in lawsuits. The bank is in a mess and there appears no relief to the state that the beleaguered entity is in at present. There is one quick-fix solution though – a spin-off!

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4Ps Business & Marketing

500 million Internet users! Is India Inc. ready?

Many years ago, when India had less than 50 million mobile subscribers, the target of 200 million looked like a pipe dream. And yet, we are going to cross 1 billion soon – despite policy paralysis. Expect something similar with the Internet when India could actually have more than 500 million active Internet users. India may not get a Walmart revolution; but an e-Mart revolution is inevitable.

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4Ps Business & Marketing

Ad Rankings

THE TOP THREE TV COMMERCIALS FOR THE FORTNIGHT

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4Ps Business & Marketing

Ad Rankings

THE TOP THREE TV COMMERCIALS FOR THE FORTNIGHT

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4Ps Business & Marketing

Ad Rankings

REVIEWS OF ADS THAT MADE NEWS FOR THE RIGHT AS WELL AS THE WRONG REASONS

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4Ps Business & Marketing

Ad Rankings

The Top Three TV Commercials for The Fortnight

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4Ps Business & Marketing

Ad Rankings

REVIEWS OF ADS THAT MADE NEWS FOR THE RIGHT AS WELL AS THE WRONG REASONS

Stringio article
4Ps Business & Marketing

Ad Rankings

REVIEWS OF ADS THAT MADE NEWS FOR THE RIGHT AS WELL AS THE WRONG REASONS

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4Ps Business & Marketing

Ad Rankings

REVIEWS OF ADS THAT MADE NEWS FOR THE RIGHT AS WELL AS THE WRONG REASONS

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4Ps Business & Marketing

Ad Rankings

THE TOP THREE TV COMMERCIALS FOR THE FORTNIGHT

Stringio article
4Ps Business & Marketing

Ad Rankings

THE TOP THREE TV COMMERCIALS FOR THE FORTNIGHT

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4Ps Business & Marketing

Ad Rankings: Volkswagen

Some international campaigns succeed in creating momentously historic landmarks in the global advertising playfield. 4Ps B&M brings to you a review of one such stellar campaign that was active during the fortnight ending October 20, 2011

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4Ps Business & Marketing

Ad Review: Audi

Some international campaigns succeed in creating momentously historic landmarks in the global advertising playfield. 4Ps B&M brings to you a review of one such stellar campaign that was active during the fortnight ending January 25, 2012.

Stringio article
4Ps Business & Marketing

Ad Review: Chevrolet

Some international campaigns succeed in creating momentously historic landmarks in the global advertising playfield. 4Ps B&M brings to you a review of one such stellar campaign that was active during the month ending June 15, 2012.